What Makes an Appetizing Press Tour? How Choose Chicago Charmed a Toronto Food Writer
From one influencer’s point of view, this is what made this particular press tour in Chicago a refreshingly enjoyable experience.
User-Generated Content Rights: Top FAQs From Marketers
“How do user-generated content rights work?” It’s a question we’ve heard a lot. When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to...
How CrowdRiff Helps Attractions Drive More Website Ticket Sales
When someone’s browsing your website and sees a photo that sparks their interest… what happens next? Are they presented with a clear option to buy tickets right then and there – or do they just...
How I Travel 10x a Year while Working an Office Job
I’ve always loved the idea of being a world traveler. While growing up in the small town of Port Perry I would spend days at school dreaming of climbing mountains in the Himalayas, surfing in...
How Boston Targets Travelers Overseas with Language-Specific Videos
While subtitles and even a voiceover are capable of delivering the same message, there’s no substitute for speaking to someone directly in their own language. That was the rationale behind a...
How Visit Houston Used Art, Food & Influencers to Rebrand as a Top-Tier Leisure Destination
Visit Houston wanted to become more than just a shopping or "visiting relatives" destination for the Mexican market. Their solution? The very targeted Hola Houston campaign.