Skip to main content

CrowdRiff Named on the 2021 List of Best Workplaces™ for Start-ups

CrowdRiff is proud, excited, and humbled to announce that it has been recognized as one of Canada’s best start-ups to work for in 2021 by Best Workplaces™. 

This recognition serves as a testament to our leaders’ and team members’ ongoing resilience, compassion, and strength through a challenging and unprecedented time for the travel and tourism industry. 

“The culture, values, and foundation we’ve built during CrowdRiff’s brief history proved strong enough to not only weather the challenges of this past year but to be further strengthened by them,” says CEO and co-founder Dan Holowack. “Because of the relationships and the leadership that's been cultivated over the last five years the team was there for each other, our customers, and our industry, to see them through trying times.” 

Holowack says that CrowdRiff employees enjoy a range of perks and benefits — including over $1,000 annual work-from-home benefit, a MacBook Pro, family healthcare benefits, six months of parental leave with 80% salary, learning and development subsidies, and extensive travel opportunities — but believes what truly sets the company apart is its values. CrowdRiff provides an equitable working culture that celebrates diversity and encourages staff to bring their whole selves to work. 

“In our engagement surveys we scored high marks on what we call 'psychological safety,' which means that our team feels empowered to do great work in the ways that best suits them, and have a strong work/life balance,” he says. “That's just the DNA of CrowdRiff; making time for family, having balance in your life, feeling valued and supported, those values have guided the company through its entire history, and especially this past year.” 

Holowack adds that the company’s culture is also built on a strong commitment to the success of its customers, as well as the communities they serve. 

“It’s the team that makes this culture so successful, and every person that joins the company adds to it,” he says. “I've been so impressed by our team this year; the perseverance, empathy, and mental toughness they’ve demonstrated, day-in and day-out, has been incredible to see. Part of that is a testament to the culture we’ve built together, but it also demonstrates their commitment to each other.” 

In order to be recognized as one of Canada’s best start-ups to work for by Best Workplaces™, organizations must be Great Place to Work-Certified™ within the past year and fit its definition of a start-up. CrowdRiff is honored to receive this recognition alongside some of the country’s most innovative companies and best work cultures. 

“I'm honored to be in such great company among a Canadian start-up ecosystem that grows stronger every year, and demonstrates new levels of innovation to solve meaningful problems,” adds Holowack. 

Like many organizations — and especially those in the travel and tourism industry — CrowdRiff started the year managing a crisis that threatened its future. After a difficult period of tough decisions and sudden changes, the company has emerged stronger and more resilient than ever, developing new products and services to help customers around the world adapt to new challenges. 

“People have a perception that travel and tourism was hit hard, and it was, but CrowdRiff has come out of 2020 in a strong position from a cash flow and customer retention standpoint,” says Holowack. “We’re now back in growth mode, hiring 15+ new roles across product, engineering, and more.” 

Those interested in applying for a role at CrowdRiff, now certified as one of Canada’s best start-ups to work for, can find a list of open positions and more information about its culture and values at