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The Complete Guide to User-Generated Content for Tour & Activity Operators

Learn tactics for incorporating user-generated content in your marketing, with innovative ideas and examples from successful tour operators around the world.

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As a tour operator, how can you stand out from the competition and capture the attention of travelers looking for "must-do" activities?

In this eBook, we explore how visuals from real people (your happy customers!) can help you show off what your tours are really like, and why they're unique, so you can sell more tours.

Read this eBook to learn:

  • How user-generated content (UGC) can help you stand out against competitors and sell more tours
  • The power of UGC to create marketing that's authentic and exciting
  • Strategies and tactics from tour operators finding success with UGC