9 Cutting-Edge Visual Marketing Examples from California DMOs

Due to COVID-19, fewer travelers are coming to your destination. As a result, you might not be getting the same influx of UGC. Explore these six ways to generate more UGC from your local audience.

Scroll through this post to get ideas and inspiration for how to use user-generated content across every marketing channel in creative and innovative ways.

To help you better manage (and measure!) your marketing efforts, we’ve put together the top metrics our customers keep a close eye on, and why CrowdRiff is critical for moving the dial on each one.

Melea Hames from Alabama Mountain Lakes Tourist Association talks about their road trip blog series, how CrowdRiff spotlights local attractions, and how DMOs can better prepare for regional travel.

Want to make the most of your travel influencer campaign for your brand? Cover your bases by looking into these four areas.

Come along on a tour of some of the most effective and unique CTAs in travel and tourism, from DMOs, resorts to hotel chains to tour operators.

More DMOs are investing in social media marketing, especially on Facebook and Instagram. User-generated content, in particular, provides them with a significant ROI.

Instagram recently announced they would monetize the Explore section of the app. As a marketer, here's what you need to know.

An infographic for travel and tourism brands on best practices for acquiring rights to visitor photos, and using this user-generated content in your marketing.

In an effort to increase travel to Hendricks County over the holiday season, the DMO used Facebook Live videos to promote local shops as a holiday gift destination, and saw an action rate of 105%.

UGC can be a game changer for your resort or hotel. But where does it come from, and how can you increase the flow of content, even during low season? Read CrowdRiff’s 5 handy tips on fostering UGC!

By tapping into social media trends to promote their upcoming exhibit, the Canadian Museum of Nature created a viral hit in their quest to attract the local and national adult population.

It's now faster and easier for travel brands to request the rights to @mentioned Instagram content with CrowdRiff's latest enhancement to the rights management process.

Today's most forward-thinking museums are using Instagram stories to promote exhibits, connect with their audience, and increase social engagement. Enjoy our ideas, examples, and tips in this post!

How do you build a brand flaunting the uniqueness of a place that was once viewed no differently from the countless other cities it shares a name with?