Effective July 17, 2015

This privacy policy applies to http://crowdriff.com owned and operated
by CrowdRiff Inc. CrowdRiff Inc. (“CrowdRiff”) provides this Information
and Privacy Policy to inform you of CrowdRiff’s policies and
procedures regarding the collection, use and disclosure of information
that CrowdRiff receives from the following:

  • Users in the general public (“Website Users”) who visit and use the publicly
    accessible website located at http://crowdriff.com (“CrowdRiff Site”). Website
    Users include, by way of example, but not limitation, users who:

    • Submit feedback, questions, comments or other user-generated content on
      the publicly accessible CrowdRiff support portal located
      at http://crowdriff.com
    • Sign up to receive marketing and other communications regarding CrowdRiff
      including offers we send on behalf of business partners through the “Contact
      Us” or “Join our e-mail list” or similar features available on the CrowdRiff Site
    • Publicly state their preferences, experiences or interests regarding CrowdRiff
      or CrowdRiff’s product or service offerings, in each case as expressed in the
      course of such user’s use of the CrowdRiff Site by selecting a “Like,”
      “Follow,” “+1,” or similar public designation of interest
  • Users who are customers or prospective customers of CrowdRiff (“Campaign
    Operators”) who access and use the CrowdRiff-branded social marketing
    applications (the “CrowdRiff Applications”), whether on a trial, freemium, or paid
    subscription basis, to operate online social media marketing campaigns or
    promotions (“Campaign”) Facebook, Twitter, or any other website operated by
    a third party on which the Campaign is run (“Third Party Sites”).
  • Users in the general public who temporarily interact with the CrowdRiff
    Applications, including in the course of participating in one or more Campaigns
    operated by a Campaign Operator (“Social Users”). CrowdRiff’s use of
    information collected through our CrowdRiff Applications shall be limited to the
    purpose of providing the service to the Campaign Operator and for aggregated
    internal product research and development. The Campaign Operator may further
    use Social User information in accordance with the Campaign Operator’s own
    privacy policy.
    This Information and Privacy Policy further explains how CrowdRiff
    can and will use information received by it in the normal course of
    CrowdRiff’s business.


  1. Website Users. If you are a Website User, in the course of using the CrowdRiff
    Site, you may provide CrowdRiff with (i) personally identifiable information
    (“Personal Information”) such as your name, phone number, or e-mail address;
    and (ii) feedback, suggestions, complaints, or other descriptions of your
    experiences, preferences, or interests in CrowdRiff or the CrowdRiff
    Applications (“Feedback”).
  2. Campaign Operators. If you are a Campaign Operator, in the course of using the
    CrowdRiff Site or the CrowdRiff Applications, you may provide CrowdRiff with (i)
    Personal Information in your user or account profile with CrowdRiff, such as your
    name, phone number, credit card or other billing information, e-mail address, and
    home and/or business postal addresses; and (ii) Personal Information in your
    user or account profile with the Third Party Site that interact with the CrowdRiff
    Applications, that may include, but are not limited to, your log in credentials and
    profile information you have elected to make public; (iii) Personal Information of
    your Social Users that you elect to collect, process, and/or store in connection
    with such Social Users’ participation in a Campaign using the CrowdRiff
    Applications; and (iv) Feedback.
  3. Social Users. If you are a Social User (e.g. Facebook) in the course of using the
    CrowdRiff Applications, CrowdRiff may receive, directly or through Campaign
    Operators, Personal Information of yours that may include, but is not limited to,
    (i) your social media profile (e.g. your Facebook profile name or handle, and its
    associated e-mail address, but never your password); (ii) information posted on
    your social media profile such as wall posts, likes, dislikes, or items you follow,
    but only to the extent that you make this information publicly available, that you
    authorize the use of private information through a permission grant or other
    means provided by that Social Service, or that you provide this information to
    the Campaign Operators in response to a promotion or other marketing
    campaign operated by the Campaign Operators by use of the CrowdRiff
  4. If you are a Social User we may provide you the opportunity to refer friends to a
    Campaign Operator promotion. If you choose to do so we may ask you for your
    friend’s name and e-mail address. We will automatically send your friend a
    one-time e-mail inviting him or her to view the Campaign Operator’s promotion.
    CrowdRiff stores this information for the sole purpose of sending this one-time
    e-mail and tracking the success of the referral. Your friend may contact us at
    privacy@crowdriff.com to request that we remove this information from our
  5. CrowdRiff collects information under the direction of its Campaign Operators,
    and has no direct relationship with the Social Users whose personal data it


In addition to the information identified above, and regardless of the
type of user you are, when you visit the CrowdRiff Site or interact with
the CrowdRiff Applications, CrowdRiff’s servers and our third party
tracking-utility partners gather certain information automatically that
your browser sends whenever you visit a website through log files. This
information may include, but is not limited to, your computer’s Internet
Protocol address, browser type, the web page you were visiting before
you came to the CrowdRiff Site or interacted with the CrowdRiff
Applications, and information you search for on the CrowdRiff Site or
the Campaign Operator’s website or the Third Party Site.


We will share your Personal Information with third parties only in the
ways that are described in this privacy statement. CrowdRiff uses
Personal Information obtained by technical means or directly or
indirectly for the following purposes: (i) to provide and improve the
CrowdRiff Site, the CrowdRiff Applications, and related CrowdRiff
services, features and content, (ii) to administer Campaign Operators’
membership and users’ use of the CrowdRiff Site, (iii) to enable users
to enjoy and easily navigate the CrowdRiff Site and CrowdRiff
Applications, (iv) to better understand users’ needs and interests, (v)
to fulfill requests users may submit to CrowdRiff, (vi) to personalize
users’ experience on the CrowdRiff Site or CrowdRiff Applications, (vii)
to provide or offer software updates and product announcements,
and (viii) to provide users with further information and offers from
CrowdRiff or third parties that CrowdRiff believes users may find
useful or interesting, including newsletters, marketing or promotional
materials and other information on services and products offered by
CrowdRiff or third parties.

If you are a Social User, by participating in any Campaign operated by
the Campaign Operator by use of the CrowdRiff Applications, you
hereby acknowledge and agree that CrowdRiff will receive, use, store,
process, and share your Personal Information with the relevant
Campaign Operator who collects it, as necessary for CrowdRiff to (a)
facilitate Campaign Operators’ use of the CrowdRiff Applications; and
(b) create aggregate reports or other marketing analyses that do not
identify Social Users personally for the relevant Campaign Operators
operating Campaigns, or for CrowdRiff’s internal business and
marketing analysis. You are hereby informed that it is your
responsibility to review and consent to each Campaign Operators’
privacy policies and those of the applicable Third Party Site prior to
participating in any Campaign. Any Personal Information you submit to
a Campaign Operator or the Third Party Site from which you initiate
your participation in a Campaign operated by use of the CrowdRiff
Applications will be governed by the Campaign Operator’s privacy
policy or that of the Third Party Site (and not this Information and
Privacy Policy). You understand and agree that CrowdRiff does not
direct any Campaign Operator to collect any Personal Information
from Social Users, and therefore CrowdRiff assumes no liability in
connection with any misuse by a Campaign Operator or social media
site of your Personal Information, or the failure of the Campaign
Operator or social media site to obtain your consent to use your
Personal Information if such is legally required.


CrowdRiff may employ third party companies and individuals to
operate the CrowdRiff Site or the CrowdRiff Applications to perform
site-related services (such as to maintenance services, database
management, customer support, sending e-mails on our behalf and
web analytics and site improvement) or to assist us in analyzing how
the CrowdRiff Site and the CrowdRiff Applications are used. These
third parties have access to your Personal Information only for
purposes of performing these tasks on CrowdRiff’s behalf.
CrowdRiff may also provide Personal Information to its business
partners or other entities with whom CrowdRiff has cooperative
relationships so that they can send you promotional and other
information you have requested from CrowdRiff or such business
partners. If you provide us with your Personal Information for these
purposes and would no longer prefer it be used you may contact us at


CrowdRiff uses an outside, PCI-compliant card processing company to
bill Campaign Operators who are purchasing subscriptions to the
CrowdRiff Applications from CrowdRiff. This information is collected
and transmitted in a secure manner, using SSL encryption. The credit
card processing company does not retain, share, store or use Personal
Information for any secondary purposes beyond filling your order. In
addition, CrowdRiff will not collect credit card data from Social Users
who participate in Campaigns.


If you are a Campaign Operator, CrowdRiff will display your Personal
Information in your profile page and elsewhere on the CrowdRiff Site
accessed by you according to the preferences you set in your
account. You can review and revise your profile information at any
time by logging on to your account and making the applicable

If you are either a Website User or a Campaign Operator and decide at
any time that you no longer wish to receive e-mail or marketing
communications from CrowdRiff, please follow the unsubscribe
instructions provided in any of our communications.

We collect information for our Campaign Operators, if you are a Social
User and would no longer like to be contacted by a Campaign
Operators that use the CrowdRiff Applications, please contact the
Campaign Operator directly.


Regardless of the type of user you are, you should be aware that
Personal Information covered under this Information and Privacy
Policy does not and shall not include any information, whether it
personally identifies you or not, that you have already made publicly
accessible, including through the Third Party Site, or have consented
to make public through your participation in a Campaign on a Third
Party Site or through our blog page.

CrowdRiff hereby notifies you that, while CrowdRiff discourages the
collection and use of any sensitive personally identifiable information
on the part of its Campaign Operators, CrowdRiff does not and cannot
review or monitor the type of information which Campaign Operators
choose to collect from Social Users as a condition to, or in the course
of, operating a Campaign by use of the CrowdRiff Applications.

To request removal of your personal information from our blog or
community forum, contact us at privacy@crowdriff.com. In some
cases, we may not be able to remove your personal information, in
which case we will let you know if we are unable to do so and why.


The CrowdRiff Site includes social media features, such as the
Facebook “Like” button. These features may collect your IP address,
which page you are visiting on our site, and may set a cookie to enable
the feature to function properly. Social media features are either
hosted by a third party or hosted directly on the CrowdRiff Site. Your
interactions with these features are governed by the privacy policy of
the company providing it.


You can log in to our site using sign-in services such as Facebook
Connect or an Open ID provider. These services will authenticate your
identity and provide you the option to share certain personal
information with us such as your name and e-mail address to
pre-populate our sign up form. Services like Facebook Connect give
you the option to post information about your activities on this Web
site to your profile page to share with others within your network.


Neither the CrowdRiff Site nor the CrowdRiff Applications are directed
to children under 13. CrowdRiff does not knowingly collect Personal
Information from children under 13. If a parent or guardian becomes
aware that his or her child has provided CrowdRiff with Personal
Information without their consent, he or she should contact us at
privacy@crowdriff.com. If CrowdRiff becomes aware that a child under
13 has provided CrowdRiff with Personal Information, CrowdRiff will
delete such information from its files, and perform any other acts
necessary to comply with applicable law or regulations.


CrowdRiff reserves the right to use and disclose any information that
is aggregate in format or does not contain Personal Information (such
as statistics and survey results that do not identify you individually by


All Campaign Operators may review, update, correct or delete the
Personal Information provided in their registration or account profile by
making changes on the settings page of the CrowdRiff Site or by
contacting us at privacy@crowdriff.com. If you completely delete all
such information, then your account may become deactivated and
you will not be able to use the CrowdRiff Applications.
Any user may communicate with CrowdRiff to inquire about
CrowdRiff’s practices set forth in this Information and Privacy Policy.
Users who opt in to receive mailing or other communications may opt
out from receiving such marketing communications from CrowdRiff at
any time by notifying CrowdRiff via e-mail to privacy@crowdriff.com.
Please note that the above will not apply to communications about the
CrowdRiff Applications that are considered part of CrowdRiff’s
service, in which case you will continue to receive such
communications and may not opt out of receiving them unless you
cancel your subscription to the CrowdRiff Applications.
If you are a Social User, your Personal Information may not be stored
in a way that enables CrowdRiff to individually excise your data.
However, your Personal Information will be expunged, overwritten
and/or permanently deleted from CrowdRiff’s servers in accordance
with CrowdRiff’s industry-standard data retention policies and
CrowdRiff has no direct relationship with the individuals whose
personal data it processes. A Social User who seeks access, or who
seeks to correct, amend, or delete inaccurate data should direct their
query to the Campaign Operator (the data controller). If the Campaign
Operator requests CrowdRiff to remove the data, we will respond to
their request within 30 business days.
We will retain your information as well as information we process on
behalf of our Campaign Operator for as long as the Campaign
Operator’s account is active or as needed to provide the Campaign
Operator with services. We will retain and use your information as
necessary to comply with our legal obligations, resolve disputes, and
enforce our agreements.
CrowdRiff will respond to requests for access within 30 days.


We post customer testimonials on the CrowdRiff Site which may
contain Personal Information. We do obtain your consent via e-mail
prior to posting the testimonial to post your name along with the
testimonial. If you want your testimonial removed please contact us at


By providing CrowdRiff with Feedback, you hereby grant to CrowdRiff
a royalty-free, worldwide, transferable, sublicenseable, irrevocable,
perpetual license to use any Feedback and/or to incorporate such
Feedback into the CrowdRiff Site, or CrowdRiff Applications or any
service or product developed by CrowdRiff. You acknowledge and
agree that any CrowdRiff Application, the CrowdRiff Site, or other
product or service incorporating such suggestions, enhancement
requests, recommendations or other feedback shall be the sole and
exclusive property of CrowdRiff and all such recommendations shall
be free from any confidentiality restrictions that might otherwise be
imposed upon CrowdRiff pursuant to your written or electronic
agreement with CrowdRiff.


The CrowdRiff Site and the CrowdRiff Applications may contain links
to other sites. Please be aware that CrowdRiff is not responsible for
the content or privacy practices of such other sites. CrowdRiff
encourages all users to read the privacy statements of any other site
that collects personally identifiable information.


CrowdRiff takes industry-standard precautions to protect Personal
Information. For example, whenever CrowdRiff collects credit card
data or other payment information, that information is protected using
industry standard encryption and transmitted to CrowdRiff in a secure
way. You can verify this by looking for “https” at the beginning of the
address of the particular web page.
While the safeguards implemented by CrowdRiff may help prevent or
slow unauthorized access, maintain data accuracy, and facilitate the
appropriate use of data, NO GUARANTEE IS OR CAN BE MADE THAT
questions about security of the CrowdRiff Site or the CrowdRiff
Applications, you can contact us at privacy@crowdriff.com.


CrowdRiff cooperates with government and law enforcement officials
and private parties to enforce and comply with law. CrowdRiff will
disclose any information about you to government or law enforcement
officials or private parties as CrowdRiff, in its sole discretion, believes
necessary or appropriate to respond to claims and legal process
(including but not limited to subpoenas), to protect the property and
rights of CrowdRiff or a third party, to protect the safety of the public
or any person, or to prevent or stop any activity CrowdRiff may
consider to be, or to pose a risk of being, illegal, unethical,
inappropriate or legally actionable.


CrowdRiff may sell, transfer or otherwise share some or all of its
assets, including your Personal Information, in connection with a
merger, acquisition, reorganization or sale of assets or in the event of
bankruptcy. You will be notified via e-mail and/or a prominent notice
on the CrowdRiff Site of any change in ownership or uses of your
Personal Information, as well as any choices you may have regarding
your Personal Information.


CrowdRiff’s computer systems are currently based in the United
States and Europe. All your Personal Information will be processed by
us in Europe. In accordance with applicable law, Personal Information
collected on the CrowdRiff Site or by Campaign Operators through the
CrowdRiff Applications may be transferred, stored and processed in
Canada, the United States and/or Europe. By submitting your Personal
Information to CrowdRiff or the CrowdRiff Applications, directly or
indirectly through a Campaign Operator, you consent to such
processing of your Personal Information.


CrowdRiff may revise this Information and Privacy Policy from time to
time. The most current version of the policy will govern CrowdRiff’s
use of Personal Information and will be
at http://crowdriff.com/privacy. If CrowdRiff makes a change to
this policy, CrowdRiff may notify you via e-mail to the e-mail
associated with your account or the change will be effective by
posting the change to the CrowdRiff Site. If we make any material
changes we will notify you by e-mail (sent to the e-mail address
specified in your account) or by means of a notice on the CrowdRiff
Site prior to the change becoming effective. We encourage you to
periodically review this page for the latest information on our privacy
practices. By continuing to access or use the CrowdRiff Site or the
CrowdRiff Applications after those changes become effective, you
agree to be bound by the revised Information and Privacy Policy.


If you have any questions about this Information and Privacy Policy,
please contact us at privacy@crowdriff.com, or by mail to:
CrowdRiff Inc.
322 Bloor Street West, Suite 300
Toronto, ON, M5S 1W5