Holidays are just around the corner and destination marketers are getting creative to support local businesses and their communities
Find out clever ways destinations are using Stories and UGC to create holiday content that gives visitors ideas for thoughtful local gifts, amplifies local businesses, highlights ways to celebrate the holidays in your destination, and more!
We’ll also share strategies for repurposing content across channels to get the most out of it.
In this session, we’ll:
- Show creative examples of holiday campaigns from global DMOs
- Share practical advice on how to incorporate UGC into your holiday content calendar
- Walk through how to repurpose content from your website into Instagram Guides, Instagram Stories Highlights and Reels
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