Whether TikTok, or Instagram Stories and Reels, how can you take advantage of this popular visual format to get in front of travelers, increase engagement, and drive traffic to your destination?
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Over 75% of American travelers will take at least one leisure trip in the next 3 months. As destination marketers ramp up efforts to reach interested visitors, how can you stand out?
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Discover Kalamazoo is using CrowdRiff to power its Made For You campaign, which is all about supporting its local businesses and tourism partners as restrictions continue to change.
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Wonderful Copenhagen uses CrowdRiff's Media Hub to share UGC approved through the Advanced Rights Management feature, empowering its tourism partners to tell the city's story.
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We put together a running list of BIPOC travel and tourism Instagram accounts, bloggers, and content creators for you to follow, amplify, and start building relationships with.
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Three BIPOC travel influencers and speakers share their advice on the concrete steps tourism marketers can take to make destination marketing more representative of their travelers and communities.
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We’ve selected a handful of inspiring examples from our customer community to keep your creative juices flowing for your own holiday guide, or next idea to support local businesses.
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YesMilano, the brand that promotes Milan and its partners, relies on CrowdRiff to source, organize, and publish user-generated content to support their local-first tourism mission.
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How Visit Luxembourg used CrowdRiff's Collector to help locals rediscover the country.
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Need some fresh ideas to encourage residents to explore their own backyards?
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DMOs are testing virtual FAM trips as a way to generate brand awareness and stay top of mind with travel bloggers, journalists, and meeting planners. Here's how the team at Tempe Tourism did it.
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How have DMOs pivoted to market to locals and (when restrictions allow) travelers? What role does user-generated content play? Scroll through the following examples to find out.
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Save hours in the long run by repurposing content across your marketing channels, build relationships with content creators, and follow the recommendations of social platforms.
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Since Arizona State Parks started using CrowdRiff eight months ago, they've increased their social media followers by 45% and engagement by 70% — a direct result of sharing more UGC on their feed.
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Due to COVID-19, fewer travelers are coming to your destination. As a result, you might not be getting the same influx of UGC. Explore these six ways to generate more UGC from your local audience.
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Scroll through this post to get ideas and inspiration for how to use user-generated content across every marketing channel in creative and innovative ways.
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Our top six strategies for deploying user-generated content and CrowdRiff to boost engagement and click-through rates for your different email audiences.
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To help you better manage (and measure!) your marketing efforts, we’ve put together the top metrics our customers keep a close eye on, and why CrowdRiff is critical for moving the dial on each one.
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Lake Wanaka in New Zealand had to quickly adapt to COVID-19 closures and turn their attention to locals. Learn more about how this DMO maintained and even grew engagement on their CrowdRiff galleries.
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15 Inspiring Examples of Sustainable Tourism From European DMOs
Download eBookSustainability is a hot topic in travel, and rightly so. Get inspiration from 15 inspiring sustainable tourism examples from European DMOs, which show us the way forward for travel brands.
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