Digital Marketing

Resources for digital marketing and content marketing professionals working in travel and tourism.

  • 10 Ways to Save Time with CrowdRiff

    10 Ways to Save Time with CrowdRiff

    Take a look at our roundup of 10 ways you can use CrowdRiff to save time every day, from AI-powered features to our handy Chrome extension.

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  • 15 Inspiring Examples of Sustainable Tourism From European DMOs

    15 Inspiring Examples of Sustainable Tourism From European DMOs

    Sustainability is a hot topic in travel, and rightly so. Get inspiration from 15 inspiring sustainable tourism examples from European DMOs, which show us the way forward for travel brands.

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  • Creating a Content Strategy for the Travel Industry

    Creating a Content Strategy for the Travel Industry

    Looking to create travel content that makes your destination look like a million bucks? Here's how to put together a content strategy that keeps guests and visitors coming back for more.

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  • How a DMO Increased eNewsletter Sign Ups By Over 50% With a Personalized Email Campaign

    How a DMO Increased eNewsletter Sign Ups By Over 50% With a Personalized Email Campaign

    See how the City of Seaside Visitors Bureau built a personalized email campaign tailored to user's interests, and how it grew visitor guide orders by 30% and eNewletter sign ups by over 50%.

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  • Top Digital Marketing Trends for 2020, According to Our Team

    Top Digital Marketing Trends for 2020, According to Our Team

    A quick Google search for “digital marketing trends 2020” will show you how much is happening in marketing this year. How do you know where to focus your efforts? Here's what our team had to say!

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  • Video Series: Turning Your Website into an Insider’s Guide

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  • Keeping Travel Websites Relevant in 2020: Dos, Don'ts & Creative Inspiration

    Keeping Travel Websites Relevant in 2020: Dos, Don'ts & Creative Inspiration

    The way people research and book travel is constantly changing. Learn why travelers might be overlooking your website and get 10 tips to make your website unmissable.

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  • An Analysis of 100+ Attractions Websites

    An Analysis of 100+ Attractions Websites

    Looking for ideas and inspiration for your attractions websites? See how top attractions approach website design, how they use visuals to capture travelers' attention, and how your website compares.

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  • Keeping Your Travel Website Relevant in 202038:36

    Keeping Your Travel Website Relevant in 2020

    Traveler behaviour is changing, how can your travel website stay relevant in 2020? Learn how to create engaging, informative web experiences that convert in this webinar.

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  • 12 Unique DMO Tourism Campaigns From Small and Medium-Size DMOs

    12 Unique DMO Tourism Campaigns From Small and Medium-Size DMOs

    Get inspiration from 12 of the best and most unique DMO tourism campaigns we've seen from small and medium-size DMOs.

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  • How Pacific Park and Visit Huntington Beach Measure the Impact of UGC50:39

    How Pacific Park and Visit Huntington Beach Measure the Impact of UGC

    Learn how Californian travel brands, Pacific Park and Visit Huntington Beach, are attracting more visitors with user-generated content.

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  • Visual Marketing Report: The Gap Between Travel & Hospitality Brands’ Priorities and Practices

    Visual Marketing Report: The Gap Between Travel & Hospitality Brands’ Priorities and Practices

    See how your visual marketing compare to others in the travel industry, and discover opportunities to stand out and attract more travelers.

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  • 8 Travel Experts’ Secrets: How to Maximize the ROI of Your Digital Ads

    8 Travel Experts’ Secrets: How to Maximize the ROI of Your Digital Ads

    Get insights from digital ad experts on the strategies and tactics that work, and learn how to reach and convert more travelers for less.

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  • How to Convert Your Visitors With Actionable UGC48:28

    How to Convert Your Visitors With Actionable UGC

    Watch our webinar with Cabot Links Golf Resort and Reno-Sparks CVA to find out how you can use UGC in your marketing to increase visitor numbers and bookings.

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  • Here’s How CrowdRiff Helps a Luxury Hotel Stand Out in a Crowded Market

    Here’s How CrowdRiff Helps a Luxury Hotel Stand Out in a Crowded Market

    Hotel X Toronto is the latest entrant to the city's competitive luxury hotel market. In this post, they talk about how they use CrowdRiff to showcase their unique amenities, save time, and stand out.

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  • How A Tour Operator Uses CrowdRiff Insights to Optimize Their Website

    How A Tour Operator Uses CrowdRiff Insights to Optimize Their Website

    Hornblower Niagara Cruises uses CrowdRiff Insights to measure the impact of their website visuals. Here they talk about how they use this insight to optimize their website and drive conversions.

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  • How Zip World Increases Direct Bookings with CrowdRiff

    How Zip World Increases Direct Bookings with CrowdRiff

    See how North Wales-based adventure company, Zip World, is using CrowdRiff to build brand awareness and increase website engagement, conversions, and average booking price.

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  • A Step-by-Step Guide to Measuring and Improving the ROI of Your Website Visuals

    A Step-by-Step Guide to Measuring and Improving the ROI of Your Website Visuals

    Read our step-by-step guide to measuring and reporting the ROI of website visuals, and learn how photos and videos are impacting your website performance.

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  • 4 Things You Didn’t Know You Could Do with CrowdRiff

    4 Things You Didn’t Know You Could Do with CrowdRiff

    CrowdRiff helps travel and tourism marketers make the most of their visual content. In this post, we're rounding up 4 of our most powerful features that you may not have discovered yet.

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  • How to Maximize the ROI of Your Digital Ad Spend45:44

    How to Maximize the ROI of Your Digital Ad Spend

    Join a panel of digital ad experts and learn how to maximize the return on investment of your digital ad spend, so you can reach and convert more travelers online.

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  • 15 Inspiring Examples of Sustainable Tourism From European DMOs

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  • How to Use Instagram Stories to Drive Conversions for Travel and Tourism Brands

    How to Use Instagram Stories to Drive Conversions for Travel and Tourism Brands

    Learn how travel and tourism marketers are using Instagram Stories and turning it into an effective, measurable marketing channel, that drives conversions.

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