User-Generated Content

What is UGC and why should you use it? Explore ways to leverage user-generated content in your marketing.

  • How Travel & Tourism Brands Are Using UGC to Respond

    How Travel & Tourism Brands Are Using UGC to Respond

    From virtual Zoom backgrounds to digital jigsaw puzzles and scavenger hunts, here are some of the ways travel and tourism brands are using UGC right now.

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  • 10 Ways to Save Time with CrowdRiff

    10 Ways to Save Time with CrowdRiff

    Take a look at our roundup of 10 ways you can use CrowdRiff to save time every day, from AI-powered features to our handy Chrome extension.

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  • Video Series: Turning Your Website into an Insider’s Guide

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  • How Marketing Greece Rebuilt Their Website & Showcased Local Experiences With UGC

    How Marketing Greece Rebuilt Their Website & Showcased Local Experiences With UGC

    Marketing Greece just relaunched their website with a new design and fresh content. Here, they take us through the challenges they hoped to solve and how UGC helps them highlight local experiences.

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  • How VisitDenmark Uses UGC & CrowdRiff to Tell Their Story With Visuals

    How VisitDenmark Uses UGC & CrowdRiff to Tell Their Story With Visuals

    See how the team at VisitDenmark is using CrowdRiff to save time sourcing UGC, how they're using it in their marketing, and how it helps them better tell Denmark's story.

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  • Using UGC Across the Entire Hotel Guest Experience [Infographic]

    Using UGC Across the Entire Hotel Guest Experience [Infographic]

    In this infographic, we’ll walk you through what kind of UGC to use at different stages of your hotel guest experience journey, and how to encourage more guests to post UGC around your brand.

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  • Track & Organize Content From Your Community With CrowdRiff’s Unique Public Uploader Links

    Track & Organize Content From Your Community With CrowdRiff’s Unique Public Uploader Links

    Public Uploader is a great way to get content from your community. CrowdRiff's new custom Public Uploader links make it easier to find and manage uploaded visuals by campaign, channel, or contributor.

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  • 4 Ways CrowdRiff Makes It Easier to Get Rights to UGC

    4 Ways CrowdRiff Makes It Easier to Get Rights to UGC

    Getting the rights to UGC can be a tedious and time consuming process if you don’t have a visual marketing platform. Here are 4 ways CrowdRiff makes it easy to get the rights to social content.

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  • How Fargo-Moorhead CVB is Using A UGC-Filled Visitor Guide to Showcase Their City in the Off-Season

    How Fargo-Moorhead CVB is Using A UGC-Filled Visitor Guide to Showcase Their City in the Off-Season

    See how Fargo-Moorhead CVB used CrowdRiff to source UGC for the redesign of their 2019 visitor guide, and how it's helping them showcase the winter and year-round attractions in their city.

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  • How Top Attractions Are Driving More Ticket Sales

    How Top Attractions Are Driving More Ticket Sales

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  • How Pacific Park and Visit Huntington Beach Measure the Impact of UGC50:39

    How Pacific Park and Visit Huntington Beach Measure the Impact of UGC

    Learn how Californian travel brands, Pacific Park and Visit Huntington Beach, are attracting more visitors with user-generated content.

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  • Here’s How a DMO Increased Social Media Engagement by 48% With Photo Contests

    Here’s How a DMO Increased Social Media Engagement by 48% With Photo Contests

    See how the Alabama Tourism Department ran two photo contests that increased their social followers by 13% and engagement by 48%, as well as the interesting way they're using visuals on their website.

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  • How a DMO Ran Their Biggest Photo Contest Yet with CrowdRiff’s Public Uploader

    How a DMO Ran Their Biggest Photo Contest Yet with CrowdRiff’s Public Uploader

    Visit Grand Junction used CrowdRiff's Public Uploader to run their annual photo contest. Read on to see how it helped them run their best contest yet and get over 3X more entries than previous years.

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  • Resort and Hotel Marketer's Guide to Targeting Travelers with UGC

    Resort and Hotel Marketer's Guide to Targeting Travelers with UGC

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  • Photo Roundup: Ten of the Best Photos In Our Library of Victoria, Australia

    Photo Roundup: Ten of the Best Photos In Our Library of Victoria, Australia

    Continuing on a tour of the photos and videos in our CrowdRiff library, we're rounding up ten of the best images we have of Victoria, Australia.

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  • Photo Roundup: Ten of the Best Photos In Our Library of Germany

    Photo Roundup: Ten of the Best Photos In Our Library of Germany

    In this post, we're rounding up ten of the best photos of Germany in our content library. Read on to see our picks and how we chose them!

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  • Photo Roundup: Ten of the Best Photos In Our Library of France

    Photo Roundup: Ten of the Best Photos In Our Library of France

    We dove into our library to look for ten of the best photos of France. Read on to see our picks and the CrowdRiff features we used to narrow down the choices.

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  • Photo Roundup: Ten of the Best Photos In Our Library of the UK

    Photo Roundup: Ten of the Best Photos In Our Library of the UK

    Huge amounts of user-generated visuals are pulled into CrowdRiff every day. In this post, we're rounding up 10 of the best photos of the UK in our own library right now.

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  • 3 Ways DMOs Can Attract Their Target Audience with Visuals & CrowdRiff

    3 Ways DMOs Can Attract Their Target Audience with Visuals & CrowdRiff

    Diverse visual content is one of the best ways a destination can reach potential visitors. Here are 3 ways you can use visuals and CrowdRiff to more effectively target your audience.

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  • How to Convert Your Visitors With Actionable UGC48:28

    How to Convert Your Visitors With Actionable UGC

    Watch our webinar with Cabot Links Golf Resort and Reno-Sparks CVA to find out how you can use UGC in your marketing to increase visitor numbers and bookings.

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  • How A Tour Operator Uses CrowdRiff Insights to Optimize Their Website

    How A Tour Operator Uses CrowdRiff Insights to Optimize Their Website

    Hornblower Niagara Cruises uses CrowdRiff Insights to measure the impact of their website visuals. Here they talk about how they use this insight to optimize their website and drive conversions.

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